The purpose of the project is to create a publication. And I have chosen to do a magazine all about food.
Singaporeans are known for their love for food. There are many food bloggers and Instagramers in Singapore (such as ieatishootipost, ladyironchef and danielsfooddiary) that has a large base of followers. Therefore, it is a potential market for food related magazines to capture these group of audiences.
This is a bi-monthly local magazine that will highlight on popular celebrities’ and food bloggers’ recommendations on food places in Singapore and in other countries. Besides, new food places will also be featured to provide readers with the latest updates.
The magazine title, “WTF” stands for Where’s the food, named in a fun and rebellious way. The layout of the magazine will be more colourful to create a young and lively image.
Size: 8” x 10.875” (203mm x 276mm)
Shape: Portrait
No. of pages: 16
Colour: CMYK
Paper Material: coated paper and content on 128gsm
Type of binding: Perfect binding
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